Strategic and results-driven Hotel General Manager with over 10 years of experience managing and launching 4- and 5-star hotels and resorts across Thailand. Proven success in pre-opening operations, luxury resort management, and F&B-driven revenue growth for leading international and regional brands. Skilled in P&L optimization, guest experience excellence, and brand alignment, with a leadership approach centered on team empowerment and hands-on operational excellence. Recognized for driving profitability, market positioning, and owner-focused results while championing authentic Thai hospitality and memorable beachfront experiences.

SELECTED ACHIEVEMENTS
• Delivered +11.4% total revenue growth and improved GOP margins through F&B performance and cost optimization initiatives.
• Achieved +10% RevPAR growth and higher guest satisfaction through brand realignment and operational restructuring.
• Led 18% operational cost reduction post-pandemic while maintaining guest satisfaction above 90%.
• Increased direct bookings by 22% YoY through CRM-driven digital marketing and guest retention strategies.
• Directed multiple pre-opening and system upgrade projects, ensuring full operational readiness, brand compliance, and F&B excellence.

CORE COMPETENCIES
Pre-Opening & Launch Management • F&B Concept Development & Optimization • Strategic Planning & Budgeting • P&L & Financial Control • Brand Compliance & Standards • Team Leadership & Talent Development • Service Excellence & Guest Experience • Business Development & Market Positioning • Sales Strategy & Revenue Growth • PMS/POS/CRM Integration